Owner-managed businesses are the lifeblood of the South African economy


Calling All Owner-Managed Businesses


The COVID-19 pandemic placed a spotlight on how well small to medium businesses are employing strategies to ensure customer acquisition, retention, loyalty and satisfaction. One medium that most corporations have utilized is the dynamic power of social media platforms. Before the pandemic, social media platforms have assisted businesses to connect with their audiences, increase sales, and drive website traffic. We believe that it will become an increasingly indispensable component of how marketing strategies will be adapted in future.

We’ve mentioned in previous newsletters, which you can also access on our website, that a significant number of businesses have moved into the digital space. We are not surprised that some businesses haven’t made this pivotal shift because some entrepreneurs believe that their businesses are too traditional or find it challenging to respond to the ever-changing environment. The foundation believes that all businesses and organizations can make the digital shift with a little assistance.

The Foundation thus has teamed up with a business mentoring and coaching company, The Mufasa Coaching Practice, to bring you a chance to win their growth-boosting mentorship programme. The winner of the prize, will nominate one of their active social media platforms they use for analyses so that a report is generated that will clarify how to improve their digital marketing techniques and target market segmentation. In addition to the report, the winner will receive a 30 minute experience to explore new strategies that re-energize their vision and marketing strategies.

So, we are calling all entrepreneurs who have been running their businesses for 2 years and more, to take this opportunity and run with it. Feel free to forward this email to someone who will benefit in receiving such an amazing prize.

How To Enter the Giveaway

1. Follow our Twitter account.

2. Retweet the pinned post

3. Comment with what your business does.